Magal, a key entity within the TMS Group, originates from WAHLER—a globally recognized pioneer in thermostat automation founded in Germany in 1902. With over a century of pure German engineering precision, Magal delivers advanced system architectures and precision components to the global automotive industry.
To reinforce its global market leadership and build immediate trust with OEM partners, Suma Art was commissioned to deliver an end-to-end digital overhaul for Magal’s international corporate website.
Suma Art provided a full-suite digital solution, driving the project from strategy to execution:
Brand Strategy & Content Localization: Restructuring content architecture and crafting native English copy tailored for global automotive engineers and procurement executives.
Bespoke Visual & Asset Creation: Designing custom precision product imagery, technical illustrations, and a refined industrial aesthetic.
UI/UX & Experience Design: Implementing a minimalist, high-contrast visual interface with grid-based layout precision to reflect pure engineering excellence.
Full-Stack Development & Compliance: Building a high-performance web architecture optimized for global loading speeds and strictly compliant with EU GDPR standards.
To honor Magal’s 120-year legacy of engineering mastery while showcasing its modern innovation, we crafted a sleek, technical design system dominated by high-contrast monochrome tones and clean typography. By combining immersive product photography with an intuitive navigation flow, the new digital gateway establishes immediate institutional authority for international buyers at first glance.
