ING INNOVATION stands as one of China's most dynamic and creative design collectives. In today's rapidly evolving market, we specialize in delivering 'brand-effect integrated' digital interactive solutions that put our clients a step ahead of the future. Our approach creatively dissolves the traditional boundaries between design disciplines. By deeply analyzing trends in consumer behavior, culture, and industry, we focus on the interaction between brands and their audiences. We consolidate diverse creative methodologies and cross-industry resources to empower contemporary businesses with intelligent and novel creative practices.

The name "ING" embodies our philosophy of "Creating in Every Moment." Our team is composed of cross-disciplinary brand strategists and young designers, collaborating across brand, spatial, visual, and interactive domains. We offer integrated services including brand strategy, visual identity, comprehensive brand system design, terminal identity recognition, online interactive design, IP Planning and Design, and brand video production. Our distinguished client portfolio includes large-scale real estate developers, airlines, prestigious design firms, luxury and furniture brands, and national retail chains.

For ING INNOVATION's own digital platform, we executed a full-scale design and development project. This encompassed strategic prototyping and UX design to structure their complex service offerings, a dynamic visual identity system reflecting their innovative spirit, and sophisticated front-end engineering incorporating responsive H5 technology and immersive interactions. We built a robust backend system, managed server deployment and code migration for a flawless launch, and provide ongoing technical maintenance to ensure their leading-edge work is presented with precision and reliability.